Crisis and Reputation Management
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Crisis & Reputation Management
Crisis situations reveal how resilient a brand really is. Whether it's a social media storm, product recall, or internal incident, professional crisis management is essential, especially in communication.
Not only to maintain trust and minimize damage to your image, but also to limit economic damage. At the same time, crisis and reputation communication is more than just damage control: it creates credibility and strengthens public perception in the long term.
Krisen begleitet
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Medienanfragen gemanagt
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Reputation Audits
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With a clear communication roadmap, we support our clients empathetically and proactively across all channels. Depending on their needs, we provide preventive support in developing their reputation strategy by creating crisis manuals. In the event of an emergency, we can take over the entire communication coordination process. We do everything we can to ensure that our clients remain confident even in turbulent times and emerge from crises stronger than ever.
Questions & Answers
What is crisis communication?
Crisis communication encompasses all measures for active communication during and after a crisis in order to minimize damage to the company's image.
How does reputation management work?
It involves strategic communication to maintain a company's reputation in the long term – both online and offline.
When do you need a PR agency for crisis communication?
In the event of public crises, shitstorms, or internal incidents with media potential, professional support is recommended.
How can you prepare for a communications crisis?
With a crisis communication plan, defined procedures, spokespersons, and regular media training.
What role do social media play in crisis PR?
They are central to monitoring, real-time response, and direct community management in exceptional situations.
We’re just a click away.
Arrange a call with Emma, our Agency & Event Coordinator — she’ll be happy to assist you.
